OshKosh B'Gosh

OshKosh B'Gosh
OshKosh B'Gosh
Type Subsidiary
Headquarters Oshkosh, Wisconsin
Number of locations 179 (April 2011)[1]
Products Clothing
Parent Carter's
Website carters.com
Corporate headquarters

OshKosh B'Gosh is a children's apparel company founded in Oshkosh, Wisconsin in 1895. It is currently a subsidiary of Carter's.

Originally a small-town manufacturer of adult work clothing, it has become best known for its children's clothing, especially bib overalls. The original children's overalls, dating from the early twentieth century, were intended to let parents dress their children like their fathers. According to the company, sales of the product increased after Miles Kimball, an Oshkosh-based mail-order catalog, featured a pair of the overalls in its national catalog in 1960. As a result, OshKosh B'Gosh began to sell their products through department stores and expanded their children's line. Children's clothing made up fifteen percent of the company's sales in 1979; by 1993 that number was 95 percent.

an example Oshkosh shortalls in the train engineer's style

Oshkosh B'Gosh clothes are no longer made in Oshkosh. Steady downsizing of domestic operations and a massive increase in outsourcing and manufacturing at Mexican and Honduran subsidiaries saw the domestic manufacturing share drop below 10% by the year 2000.[2] The company was sold to Carter's, Inc., another clothing manufacturer in 2005 for $312 million,[3] though it still operates under the original name and maintains a corporate headquarters in Oshkosh. Today, the company sells accessories, jeans, pants, shirts, sweaters, t-shirts and tank tops, and its trademark overalls. The company produces clothing for babies, infants, toddlers, kids (4-7), and youth (5-12). For a time, OshKosh also made clothing for men and women, but stopped making adult sizes because of poor sales. The company also has over one hundred outlet stores in the United States of America.

References

  1. ^ CARTER’S, INC. REPORTS FIRST QUARTER 2011 RESULTS
  2. ^ "OshKosh B'Gosh Inc". answers.com. http://www.answers.com/topic/oshkosh-b-gosh-inc. 
  3. ^ "?". milwaukee.bizjournals.com. 10 May 2005. http://milwaukee.bizjournals.com/milwaukee/stories/2005/05/09/daily21.html.  tml

External links


Wikimedia Foundation. 2010.

Игры ⚽ Поможем сделать НИР

Look at other dictionaries:

  • OshKosh B'Gosh — ist ein amerikanischer Hersteller von Kinderbekleidung. Das 1895 gegründete Unternehmen mit Sitz in Oshkosh, Wisconsin wuchs von einem kleinen lokalen Hersteller für Arbeitskleidung zu einem globalen Unternehmen für Kinderkleidung und accessoires …   Deutsch Wikipedia

  • OshKosh B’Gosh — OshKosh B Gosh ist ein amerikanischer Hersteller von Kinderbekleidung. Das 1895 gegründete Unternehmen mit Sitz in Oshkosh, Wisconsin wuchs von einem kleinen lokalen Hersteller für Arbeitskleidung zu einem globalen Unternehmen für Kinderkleidung… …   Deutsch Wikipedia

  • Oshkosh (Wisconsin) — Oshkosh Winnebago County Courthouse in Oshkosh Lage in Wisconsin …   Deutsch Wikipedia

  • Oshkosh — may refer to: Places in the United States Oshkosh, Wisconsin, a city and the largest place with the name Oshkosh (town), Wisconsin Oshkosh Township, Yellow Medicine County, Minnesota Oshkosh, Nebraska Oshkosh Township, Wells County, North Dakota… …   Wikipedia

  • Oshkosh — ist eine Stadt in den USA im Staat Wisconsin, siehe Oshkosh (Wisconsin) der Name eines dort ansässigen Fahrzeugherstellers, siehe Oshkosh Truck Corporation der Name eines ebenfalls dort ansässigen Herstellers von Kinderbekleidung, siehe OshKosh B …   Deutsch Wikipedia

  • Oshkosh, Wisconsin — For other uses, see Oshkosh. Oshkosh, Wisconsin http://www.babydoe.org/graphics/oshkosh/b.jpg Country United States …   Wikipedia

  • Oshkosh — /osh kosh/, n. a city in E Wisconsin, on Lake Winnebago. 49,678. * * * ▪ Wisconsin, United States       city, seat (1848) of Winnebago county, east central Wisconsin, U.S. It lies on the western shore of Lake Winnebago where the Fox River enters …   Universalium

  • University of Wisconsin-Oshkosh — Infobox University name = University of Wisconsin Oshkosh type = State university established = 1871 city = Oshkosh state = Wisconsin country = United States undergrad = 11,070 (2006) postgrad = 1,257 (2006) [ [http://www.uwsa.edu/opar/ssb/2005… …   Wikipedia

  • University of Wisconsin–Oshkosh — Established 1871 Type State university Chancellor R …   Wikipedia

  • GOSHA — Oshkosh B Gosh, Inc. Class A (Business » NASDAQ Symbols) …   Abbreviations dictionary

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”