- CIRK-FM
Infobox Radio Station
name = CIRK-FM
airdate =
frequency = 97.3MHz (FM)
area =Edmonton, Alberta
format =classic rock
owner =Newcap Broadcasting
erp = 100,000watts
branding = K97
slogan =
class =
website = [http://www.k97.ca K97]
callsign_meaning = Canada's Immortal RocKCIRK is a Canadian radio station, which broadcasts
classic rock at 97.3 on the FM dial inEdmonton, Alberta . The station, owned byNewcap Broadcasting , uses the on-air brand name K97 (prior to 2008, they were known as K-Rock. At night, it playsNights With Alice Cooper .They often play music which was never truly a hit in itself, but a track from a hit album by a classic rock band: Calling these deep cuts.They play three classic
Led Zeppelin songs at 9:00PM every night, as well as 3 classicAC/DC songs at 3:00PM on a short segment called "AC/D3".CIRK signed on the air in 1979 as K-97 and became an Edmonton favourite during the 1980's. In the mid 80's the station, K-97, was broadcast crystal clear throughout North America as a secondary audio frequency on channel 18 of Canadian satellite Anik D. For many years, mornings were hosted by Bruce Kenyon. The station has a reputation of keeping long term talented announcers. Rob Berg since the early 80's and Melissa Wright mid 90's.In 1997 the station was rebranded as K-Rock . In 1998 the station was purchased by Newcap Broadcasting, who already owned
CKRA-FM and CFCW in the city.Through much of the next five years the station regained its success, however in the early part of 2007, the station has struggled in the ratings, with public firings of new and long time staff members. [ [http://www.edmontonsun.com/News/Columnists/Hicks_Graham/2007/09/26/4526776.html edmontonsun.com - Hicks on Six - Rock-solid choice for morning show ] ] CIRK has rebounded to be the 5th most listened to radio station in Edmonton [ [http://www.bbm.ca/en/BBM_Canada_S3_2007_Top-line_Radio_Report_final.pdf RADIO MEDIA REPORT FINAL ver 2.xls ] ] As of
July 7 , 2008, the station returned to the old K97 branding.References
External links
* [http://www.k97.ca/ K97]
*
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