The Program Exchange

The Program Exchange
The Program Exchange
Type Subsidiary
Industry Television syndication
Founded 1979
Headquarters TBA, United States
Key people TBA
Owner(s) Publicis
Parent ZenithOptimedia
Website The Program Exchange

The Program Exchange is a syndicator of television programs. It was originally founded as Program Syndication Services Inc. in 1973 and later launched the DFS Program Exchange in 1979, which became the DFS-Dorland Program Exchange from 1986 to 1987. From 1987 to 2008, it was a division of Saatchi & Saatchi North America, an advertising agency (which acquired Dancer Fitzgerald Sample, the original owners), and would later be acquired by Publicis in 2000. In 2008, Publicis transferred The Program Exchange from the Saatchi & Saatchi subsidiary to its ZenithOptimedia subsidiary; the logo was then changed to reflect this change. Their distribution catalog contains numerous animated cartoons, situation comedies and feature films.

The Program Exchange is a "barter syndicator", distributing programming on behalf of the shows' producers, many of them having their own cash distribution services. Instead of paying a cash fee, television stations who run these programs agree to a barter exchange (hence the syndicator name), wherein the station agrees to air a certain number of commercials for various General Mills products per program (Toyota commercials during the DFS era). This arrangement allows for the programs to air on stations that may not have large budgets to acquire them.

The Program Exchange currently only handles distribution for all titles listed below.

Contents

Children's series

Situation comedies

Reality/Lifestyles

  • B. Smith: Simply Style
  • Funniest Pets & People (Brad Lachman Productions, GENCO Entertainment)

Feature films

Short form

  • B. Smith Cooking Vignettes
  • Cartoon Network Short Cartoons
  • Dr. Bob Arnot: Eat Better America
  • Healthy Break by Jake
  • Medical Minute
  • Nutrition Minute

Programs Formerly Syndicated by The Program Exchange

External links


Wikimedia Foundation. 2010.

Игры ⚽ Поможем написать реферат

Look at other dictionaries:

  • The Morning Exchange — For the same name program of CNBC Europe, see Morning Exchange (CNBC Europe). The Morning Exchange was a daily morning TV show that aired on WEWS TV (channel 5) in Cleveland, Ohio from 1972 to 1999. The program is widely regarded as one of the… …   Wikipedia

  • The Rhinemann Exchange — Infobox Book | name = The Rhinemann Exchange title orig = translator = image caption = The Rhinemann Exchange first edition cover. author = Robert Ludlum illustrator = cover artist = country = United States language = English series = subject =… …   Wikipedia

  • Atari Program Exchange — (APX) was a division of Atari, Inc. that distributed software for the Atari 8 bit family of home computers through a quarterly mail order catalog. APX started in 1982 when Dale Yocam sold the idea to Atari management. They published quarterly… …   Wikipedia

  • The Marvel Super Heroes — Print advertisement for the show Format Animation Starring Peg Dixon Paul Kligman …   Wikipedia

  • The Disney Afternoon — gang Genre Animation Created by Disney Television Animation Country of origin …   Wikipedia

  • The Marvel Action Hour — Also known as MAH Genre Animation / Action / Adventure / Sci Fi Developed by Marvel Entertai …   Wikipedia

  • The Rocky and Bullwinkle Show — Boris Natasha redirects here. For the movie by that name, see Boris and Natasha: The Movie. This article is about the television series. For the video game, see The Adventures of Rocky and Bullwinkle and Friends (video game). For the 2000 movie,… …   Wikipedia

  • The Comic Strip (TV series) — This article is about an animated series. For other uses, see Comic strip (disambiguation). The Comic Strip Format Animated Starring Bob McFadden Larry Kenney Maggie Jacobsen Country of origin United States …   Wikipedia

  • The Addams Family (TV series) — This article is about the 1960s series. For the 1998 series, see The New Addams Family. For other uses, see The Addams Family (disambiguation). The Addams Family Format Sitcom Black comedy …   Wikipedia

  • The Call (CNBC) — The Call Genre business news program Presented by Larry Kudlow (2008 2011) Melissa Francis (2007 2011) Trish Regan (2007 2011) …   Wikipedia

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”