D B Corp Ltd.

D B Corp Ltd.
D B Corp Ltd.
Type Private
Industry Newspaper
Electronic Media
FMCG
Entertainment
Textiles
Oils
Printing
Internet Services
Headquarters Bhopal, Madhya Pradesh, India
Key people R C Agrawal, Chairman
Sudhir Agrawal, Managing Director
Girish Agrawal , Director
Pawan Agrawal, Director
Products Dainik Bhaskar
Divya Bhaskar
Bhaskar Salt
IMCL
Revenue INR1,700 crore (US$344.76 million)
Website bhaskarnet.com

D B Corp Ltd., informally known as the Bhaskar Group, is a Rs. 1700 crore business conglomerate of India with presence in newspapers, television, entertainment, printing, textiles, fast moving consumer goods, oils, solvents and internet services. It is owned by the Agrawal family of Bhopal (Rameshchandar, Sudhir, Girish and Pawan).

The group rocketed to the top of the print media industry in India with its flagship Hindi daily newspaper, Dainik Bhaskar, and the Gujarati newspaper, Divya Bhaskar. Two magazines Aha! Zindagi and Bhaskar Lakshya are also published by the group. Its collaboration with Zee Group has resulted in DNA, short for Daily News and Analysis, which enjoys a large readership in Mumbai.

Contents

Newspaper business

Bhaskar group runs 7 newspaper titles across 11 states of India with their 48 editions - reaching out to 15.5 million readers every day:

  • Dainik Bhaskar is the Hindi newspaper covering the states of Madhya Pradesh & Chhattisgarh, Rajasthan,Chandigarh, Haryana, Punjab, Himachal Pradesh, New Delhi.
  • Divya Bhaskar is the Gujarati newspaper started by the group in 2003 from Ahmedabad, where it became No 1 from day 1 of its launch. As of 2009, Divya Bhaskar is the largest circulated Gujarati daily of India, and has the maximum editions by any newspaper in the state of Gujarat and West Madhya Pradesh.
  • DNA, the English-language newspaper of the group was launched in Mumbai in 2004, in partnership with the Zee Group.
  • Business Bhaskar is a business-to-consumer newspaper in Hindi launched by the group in 2008. It currently has seven editions across five states. This was first launched in Bhopal, and then followed by launch in Indore, Pune and Chandigarh and then Haryana.

In addition, Bhaskar group also owns DB Star, Saurashtra Samachar, DB Gold.

By 1995, Dainik Bhaskar had displaced Naiduniya as the No. 1 newspaper in Madhya Pradesh (MP).[1] The newspaper decided to expand outside MP, and was launched in four places as No. 1 on the Day 1 of its launch: Jaipur (19 December 1996), Chandigarh (January 2000), Haryana (June 2000), and Ahmedabad (23 June 2003, as Divya Bhaskar).[1] The group's pre-launch door-to-door twin-contact launch programme has been recognised as an Orbit shifting innovation. It has won Business Process Innovation award by Marico Foundation, and is a case study in several B-schools including Indian Institute of Management, Ahmedabad and SPJIMR.

Magazine Division

Its magazine division publishes two magazines, namely Aha! Zindagi and Bhaskar Lakshya from Jaipur branch of D B Corp Ltd. Aha! Zindagi is being published in Hindi as well as Gujrati languages.

Other businesses

The group has a strong presence in the Radio segment, with 17 stations across 7 states of India under the Brand Name - MYFM. IMCL a group company- controls all the portals- Dainikbhaskar.com, divyabhaskar.co.in and Indiainfo.com. It also has a short code 54567 available for SMS based information sharing, subscription services on Mobile platform

References

  1. ^ a b Porus Munshi (2009). "Dainik Bhaskar: No. 1 From Day One". Making Breakthrough Innovations Happen. Collins Business. pp. 16–33. ISBN 978-8172237745. 

External links


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