Net Applications

Net Applications

Industry	Web Analytics Market Research Online Optimization Web Marketing
Founded	1999
Headquarters	Aliso Viejo, California, United States
Key people	Phil Vizzaccaro (Founder and CEO) Vincent Vizzaccaro, Exec. VP of Marketing and Strategic Relationships Matt Hopkins, Exec. VP of Sales and Business Development Edward Gluzman, VP, Eng
Products	HitsLink Web Analytics NetMarketShare SurveyWare SearchTerms.com SharePost Bookmarking Managed DNS 1stWarning Site Monitoring
Website	Net Applications

Net Applications is a web analytics firm. The company is commonly known in the web browser development and technology news communities for its global market share statistics.

Net Applications History

Since 1999, Net Applications has been a source of applications for webmasters and eMarketers. Headquartered in Aliso Viejo, California, Net Applications distributes its services through over 7,000 partners and affiliates.

Market share statistics

Net Applications is known for being a provider of usage share statistics for web browsers and operating systems. It provides these services through its product Market Share. The statistics are available on a month to month basis for free but they are also available down to hourly statistics as a paid service. The freely available statistics stretch back to November 2007 though their data stretches back to at least Q4 2004. On 2009-08-01, Net Applications began weighting its raw data based on the number of internet users in the countries concerned, using data from the CIA ; the changes were applied retroactively to older data.^[1] Net Applications measures browser usage by tracking the machines that visit the 40,000 sites it monitors for clients, which results in a pool of about 160 million unique visitors per month.

Many news sites have referenced it as the source of their browser and OS usage share reports and Mozilla accepts Net Applications as an accurate reflection of Firefox’s market share.^[2][3]

See also

• Usage share of web browsers
• Usage share of operating systems
• Web browser
• Market share
• Browser wars

References

1. ^ "Country Level Weighting". Net Applications. 2009-08-01. http://marketshare.hitslink.com/weighting.aspx. Retrieved 2009-08-01. 
2. ^ http://blogs.zdnet.com/hardware/?p=2923
3. ^ "Friday Challenge: What's your take on OS/browser market share trends?". ZDNet. 2009-11-13. http://blogs.zdnet.com/hardware/?p=6144. Retrieved 2009-12-14 "Note: It’s worth noting that Mozilla accepts Net Applications as an accurate reflection of Firefox’s market share.". 

External links

• Official website