- Netcars
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Notcars 
Type Private Industry Internet Founded 2009 Founder(s) Reg Rix and Louis Rix Headquarters Manchester, United Kingdom Area served United Kingdom Products Vehicle advertisements Website http://www.netcars.com/ Netcars.com is the trading name of JLR Digital Ltd and was launched to the motor trade in the UK in January 2011. Netcars is an online motoring portal for buying and selling used cars[1].
Contents
Background
Netcars was founded in 2009 by brothers Reg and Louis Rix, who between them have over 20 years experience in the motor industry[2]. The brothers began work in the automotive sector with their father's car dealership, Rix Motor Company, in Warrington, Cheshire[3]. In 2010, Netcars secured an investment from Airtours founder, David Crossland, which prompted the company to re-launch to the motor trade in December 2010 and consumers in March 2011[4].
The business re-launched to consumers with a celebrity car convoy in Trafalgar Square on Tuesday 8th March 2011[5]. The event, which positioned 'the cars as the stars', saw five classic television cars, KITT, Ghostbusters Ecto 1, The General Lee, Del Boy's Three Wheeler and the Batmobile, create a convoy through Pall Mall, past Buckingham Palace.
Website
With the strapline 'the UK's fastest growing car sales website', Netcars is the first automotive classified website to offer the used car market the Google inspired 'payment by results' billing model, where dealers can list their entire stock for free and only pay when they receive an enquiry through the Netcars website[6]. Private sellers are also featured on the website.
Through the website, users can search for cars under a number of different criteria, including make and model, location of the seller, price, fuel type, body type, colour, mileage and engine size. The website's additional Car Advisor function also allows motorists to leave reviews of models they have previously driven and ask other reviewers questions or advice about future purchases.
Dealer Manager
In July 2011, Netcars launched Dealer Manager[7], an online portal that allows trade sellers to track and monitor results and manage their account, once stock has been uploaded.
Awards
The company picked up a highly commended 'Special Achievement' award in Car Dealer's Power Awards 2011, for its 'no contracts' and 'payment-on-results' charging policy[8].
Netcars has also been awarded the title 'Best Online Car Sales Portal 2011' by the Institute of Transport Management (ITM)[9].
References
- ^ "Netcars.com". Crunchbase. http://www.crunchbase.com/company/netcars-com.
- ^ "Airtours Founder Crossland Backs Netcars To Fly". The Business Desk. http://www.thebusinessdesk.com/northwest/news/116548-airtours-founder-crossland-backs-netcars-to-fly.html.
- ^ "About Rix Motor Company". Rix Motor Company. http://www.rixmotorcompany.co.uk/about-us.
- ^ "Netcars Takes Seven-Figure Funding 'Challenge' AutoTrader". Paid Content UK. http://paidcontent.co.uk/article/419-netcars-takes-seven-figure-funding-to-challenge-autotrader/.
- ^ "Classic TV Cars Roll Through London". Top Gear. http://www.topgear.com/uk/photos/classic-tv-cars-drive-through-london-2011-03-10.
- ^ "Netcars Revamps With Free Car Advertising For Dealers". Motortrader.com. http://www.motortrader.com/latest-news/netcars-revamps-with-free-car-advertising-for-dealers/.
- ^ "How Dealer Manager Works". Netcars Dealer Manager. http://dealers.netcars.com/how-it-works/.
- ^ "Car Dealer Power Awards 2011 - Special Achievement". Car Dealer Magazine. http://www.cardealermagazine.co.uk/publish/car-dealer-power-awards-2011-special-achievement/54754.
- ^ "Award For Netcars.com". AM Online. http://www.am-online.com/news/story/Award-for-Netcarscom/42903712.
External Links
Categories:- Automotive websites
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