- Nokia Pure
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Nokia Pure Category Sans serif Classification Neo-grotesque[1] Foundry Dalton Maag Date created 2011 Trademark Nokia 
Sample Nokia Pure is a typeface designed by London-based type foundry Dalton Maag for Nokia. It was designed primarily for use in digital media, in Nokia devices, and mobile environments.[2]
The typeface is being developed to support Latin, Cyrillic, Greek, Arabic, Hebrew, Devanagari and Thai scripts.[3]
The font was exposed in an exhibition called “Nokia Pure Exhibition” with artists sponsored to come up with posters using the typeface.[4] The posters were sold at the exhibition and online to raise money for the British Dyslexia Association.[5]
See also
- Nokia Sans
References
- ^ Duncan, Clinton. "Nokia’s New Brand Typeface". Under Consideration. Brand New. http://www.underconsideration.com/brandnew/archives/nokias_new_brand_typeface.php. Retrieved 24 April 2011.
- ^ "Our new typeface". Nokia Brandbook blog. 24 March 2011. http://brandbook.nokia.com/blog/view/item62250/. Retrieved 2 April 2011.
- ^ "Pure languages". Nokia Brandbook blog. 30 March 2011. http://brandbook.nokia.com/blog/view/item62457/. Retrieved 2 April 2011.
- ^ Jay Montano (25 March 2011). "New Nokia Font "Nokia Pure" across all phones, complete with Exhibition. Bye Nokia Sans!". My Nokia Blog. http://mynokiablog.com/2011/03/25/new-nokia-font-nokia-pure-across-all-phones-complete-with-exhibition-bye-nokia-sans/. Retrieved 2 April 2011.
- ^ Emily Gosling (24 March 2011). "Pure type". Design Week. http://www.designweek.co.uk/home/blog/pure-type/3024832.article. Retrieved 2 April 2011.
Categories:- Nokia
- Grotesque sans-serif typefaces
- Corporate typefaces
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