Teekampagne

Teekampagne (which has its headquarters in Berlin, Germany, and can roughly be translated into English as 'The Tea Campaign') is the largest mail order tea business in Germany and the world’s largest importer of Darjeeling loose tea.

Teekampagne was founded in 1985 by Günter Faltin, entrepreneur and professor of entrepreneurship at the Freie Universität Berlin. The company’s business model saves costs on storage, transportation and packaging: it imports directly from India, limits itself to one product (Darjeeling tea), subjects that product to stringent tests for quality, and sells in large packages.

The Teekampagne does business in Japan as Teeidee and in the United States as Boston Tea Campaign.

External links

* [http://www.dw-world.de/dw/episode/0,1569,1681907,00.html Portrait: Günter Faltin, Founder of Teekampagne. Deutsche Welle 2005]
* [http://www.teekampagne.de Teekampagne]
* [http://www.bostonteacampaign.com Boston Tea Campaign]
* [http://www.teeidee.co.jp Teeidee]