The First Hundred Years

The First Hundred Years

"The First Hundred Years" was the first ongoing soap opera in the United States that began as a daytime serial, airing on CBS from December 4, 1950 until June 27, 1952. A previous daytime drama on NBC, "These Are My Children", aired in 1949 but only lasted one month, and NBC's "Hawkins Falls" began in June 1950 as a primetime "soap" and didn't move to daytime until April of 1951.

The drama involved two couples who were next-door neighbors. The series did not succeed due to very low viewership, as few American households had television sets, and fewer still watched during the afternoon.


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