Benewah Milk Bottle

Infobox_nrhp | name = Benewah Milk Bottle


caption = The Benewah Milk Bottle was completed in 1935. This structure was one of two in the Spokane area.
locator_x =
locator_y =
location = S. 321 Cedar
Spokane, Washington, Spokane County, Washington, USA
nearest_city =
lat_degrees = 47
lat_minutes = 39
lat_seconds = 10
lat_direction = N
long_degrees = 117
long_minutes = 25
long_seconds = 56
long_direction = W
built = 1935 [ [http://www.cr.nps.gov/nr/twhp/wwwlps/lessons/6roadside/6facts1.htm Determining the Facts Reading 1: Representational Architecture] , Roadside Attractions, National Park Service.]
architect = W.G. Myers
added = August 13, 1986 [ [http://www.nr.nps.gov/nrloc1.htm NRIS Database] , National Register of Historic Places, retrieved Oct. 2006.]
refnum = 86001521
governing_body =

The Benewah Milk Bottle is a landmark in Spokane, Washington. Listed on the National Register of Historic Places, the milk bottle was one of two constructed in the area to accompany a successful dairy operation's stores.

History

The bottle was completed in 1935 and is a classic example of literalism in advertising. The bottle is stuccoed from its base to where it begins to taper to the bottle's neck. The neck and cap are sheet metal over a wooden frame. The entire bottle had an original white paint. It was Paul E. Newport who built the milk bottles. Newport owned the thriving Benewah Dairy Company. Company ads stated the bottles were "designed to build better men and women by making dairy products attractive to boys and girls. No expense will be spared to make these new stores as sturdy as fine, and as good as the products they represent." [ [http://www.cr.nps.gov/nr/twhp/wwwlps/lessons/6roadside/6facts1.htm Determining the Facts Reading 1: Representational Architecture] , Roadside Attractions, National Park Service.]

ee also

*Hood Milk Bottle

Notes

External links

* [http://www.nps.gov/history/nr/twhp/wwwlps/lessons/6roadside/6roadside.htm “Roadside Attractions”, a National Park Service Teaching with Historic Places (TwHP) lesson plan]