Tuborg Brewery

Tuborg Brewery

Infobox Brewery
name = Tuborgs Fabrikker


caption =
location = flagicon|DenmarkCopenhagen, Denmark
owner = Carlsberg
opened = 1873
production =
active_beers = brewbox_beer|name=Grøn Tuborg|style=Pilsner brewbox_beer|name=Blå Tuborg|style= brewbox_beer|name=Rød Tuborg|style= brewbox_beer|name=Hvid Tuborg|style= brewbox_beer|name=Guld Tuborg|style= brewbox_beer|name=Fine Festival|style= brewbox_beer|name=Tuborg Classic|style=Pilsner brewbox_beer|name=Tuborg Classic Gylden|style= brewbox_beer|name=Tuborg Classic Hvede|style= brewbox_beer|name=Tuborg Super Light|style=Non-alcoholic
seasonal_beers = brewbox_beer|name=Tuborg Julebryg|style=Christmas Beer brewbox_beer|name=Tuborg Påskebryg|style=Easter Beer
other_beers =

Tuborg is a Danish brewing company founded in 1873 by Carl Frederik Tietgen. Since 1970 it has been part of Carlsberg.

Introduction

Tuborg initially produced pale lager for the Danish market. It merged with United Breweries in 1894, which then entered into a profit-sharing agreement with Carlsberg in 1903. In 1970, United Breweries was acquired by Carlsberg.

Today, they make lager for global export, as well as a variety of continental styles for both domestic and foreign markets.

In 2008, Tuborg announced a sponsorship deal with this year’s Reading & Leeds music festivals to become the festival’s exclusive 'Official Beer' Partner, a position held in previous years by Carling. [ [http://strictlyreading.co.uk/story/news/reading-leeds-get-tuborg-lager] ]

Origin of the name

The street "Tuborgvej" in Copenhagen, Denmark is named after the Tuborg brewery, and is the street where the original brewery was founded. The name "Tuborg" originally comes from the name "Thuesborg" ("Thues castle") which was the name of an inn from the 1690s, situated in the area of the brewery. This name was kept in the form of the local placenames "Lille Tuborg" and "Store Tuborg", which eventually was used for the brewery founded on the location.

Brands

Tuborg sell a variety of beers in over 26 countries including: Tuborg Green, Tuborg Lemon, Tuborg Christmas beer, Tuborg Gold.

Tuborg Green has been extremely successful in Eastern Europe, especially in Russia where the brand has seen double digit growth for a number of years and is now the largest premium international beer in the country.

Part of the brand's success has come from its strong links to music in Eastern Europe and by being one of the first beers in the market to launch the innovative ring pull cap.

References

External links

* [http://www.tuborg.com Official website]
* [http://www.tuborg.dk/ Danish Site]
* [http://www.tuborg.ro/ Romanian Site]
* [http://www.tuborg.ru Russian site]
* [http://www.tuborg.co.yu Serbian site]
* [http://www.tuborg.co.uk UK site]
* [http://www.tuborgmusic.com UK music site]


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