Primedia

PRIMEDIA Inc., nyse|PRM, formerly known as K-III Communications, is the #1 print and online publisher and distributor of advertising-supported consumer guides in the U.S. through its Consumer Source Inc operation. It is publicly owned, trading on the New York Stock Exchange with private equity giant KKR holding a controlling stake in the company.

Consumer Source publishes and distributes more than 38 million guides and magazines – such as Apartment Guide, Auto Guide and New Home Guide – to approximately 60,000 U.S. locations each year through its proprietary distribution network, DistribuTech. The company also distributes category-specific content on its leading Web sites, including ApartmentGuide.com, AutoGuide.com, NewHomeGuide.com and Rentals.com, a comprehensive single unit real estate rental site.

Timeline

*1989 - Founded as K-III Communications, a new venture financed by the investment group Kohlberg, Kravis, Roberts and Co.
*1994 - Acquired Haas Publishing, now Consumer Source Inc
*1995 - Went public
*1997 - Changed name to PRIMEDIA Inc.
*1998 - Controlling share acquired by KKR
*2005 - Sold business information segment (ex-Intertec [cite web |url= http://www.mediaowners.com/company/primediabusiness.html |title= Primedia Business Information Profile |accessdate= 2007-02-16 |publisher= Media Owners ] ) to private investors Wasserstein & Co.
*2006 - Sold Crafts Group to Sandler Capital Management and Outdoor Group to InterMedia
*2007 - Sold Enthusiast Media group (containing the vast majority of PRIMEDIA's magazines) to Source Interlink for $1.2 billion. [cite web|url=http://www.bloomberg.com/apps/news?pid=20601087&sid=arWEU5f1k5Ow&refer=home|title=Burkle's Source Agrees to Buy PRIMEDIA Magazine Group ]
*2007 - Sold Channel One News to Alloy Media and Marketing

Former Major PRIMEDIA Titles (magazines are now part of Source Interlink)

*"4 Wheel Drive & Sport Utility Magazine"
*"Automobile Magazine"
*"Car Craft"
*"Dirt Rider"
*"Four Wheeler"
*"Home Theater"
*"Hot Bike"
*"Hot Rod Magazine"
*"JP Magazine"
*"Lowrider Magazine"
*"Mini Truckin Magazine"
*"Modified Magazine"
*"Mopar Muscle Magazine"
*"Motorcyclist"
*"Motor Trend"
*"Mustang Monthly"
*"Peterson's 4-Wheel & Off Road"
*"Power & Motoryacht"
*"Sail Magazine"
*"SLAM Magazine"
*"Soap Opera Digest"
*"Soap Opera Weekly"
*"Sport Compact Car"
*"Stereophile"
*"Super Street"
*"Truckin Magazine
*"Truck Trend
*"Sport Truckas well as [http://www.automotive.com Automotive.com] , [http://www.intellichoice.com Intellichoice.com] web sites

PRIMEDIA Equestrian Group

*Arabian Horse World
*Dressage Today
*EQUUS
*Horse & Rider
*Practical Horseman
* [http://www.equisearch.com EquiSearch.com website]

PRIMEDIA Action Sports Group

*"Bike Magazine"
*"Canoe & Kayak Magazine"
*"Powder Magazine"
*"Skateboarder Magazine"
*"Slam Magazine"
*"Snowboarder Magazine"
*"Surfer"
*"Surfing Magazine"

References

External links

* [http://www.primedia.com PRIMEDIA corporate web site]
* [http://www.kkr.com KKR corporate web site]
* [http://www.newhomeguide.com. New Home Guide Directory search]
* [http://www.americanhomeguides.com American Home Guides Directory search]