WIWF

WIWF

Infobox Radio station
name = WIWF


city = Charleston, South Carolina
area = Lowcountry
branding = "96.9 The Wolf'
slogan =
airdate = April 1st, 1948
frequency = 96.9 MHz
format = Country
power =
erp = 99,000 watts
haat = 539 meters
class = C
facility_id = 60039
callsign_meaning = W I WolF
former_callsigns = WSUY
owner = Citadel Broadcasting
licensee =
sister_stations =
webcast = [http://mmslb.eonstreams.com/citadel_sc_charleston_wsuy_fm_fast Listen Live]
website = http://www.969thewolf.com
affiliations =

WIWF is a commercial radio station located in Charleston, South Carolina, broadcasting to the Lowcountry area on 96.9 MHz. WIWF airs a Country music format branded as "96.9 The Wolf."

History

WCSC-FM signed on the air April 1, 1948 as the FM sister to WCSC. The station became WXTC-FM by the 70s and was known as "Ecstasy", a beautiful music station until the early 1980s. WXTC-FM switched to soft adult contemporary and later smooth jazz and 70s Oldies (as WJUK). The former call letters, WSUY, and former AC format were moved from what is now WALC.

96.9's Adult Contemporary format was dropped on Thursday, October 11th, 2007. The station then continued playing music, interspaced with liners directing listeners to sister station WSSX.

The next day, a Country music format was launched as "96.9 The Wolf." This comes shortly before Citadel Broadcasting moves their Charleston Country outlet, WNKT, to their cluster in the Columbia, South Carolina market. This move will leave Citadel Broadcasting with a Country music station in the Charleston market, even after WNKT is moved, to compete with rival country music station WEZL. However, the changes will now void Charleston of any Adult Contemporary radio stations.Shortly after the flip to Country, the WSUY call letters were changed to WIWF.

External links

* [http://www.969thewolf.com/ WIWF Official Website]
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