WMDT-DT2

Infobox_Broadcast
call_letters = WMDT-DT2 | station_
station_slogan =
station_branding = Delmarva's CW 3
analog = Comcast 3
digital = WMDT 53.2 (UHF)
affiliations = The CW
(via The CW Plus)| founded = 2000
location = Salisbury, Maryland
callsign_meaning = see WMDT
owner = Brechner Management Company
licensee = Delmarva Broadcast Service, LLC
former_callsigns = "WBD" (2000-2006)
former_affiliations = The WB (2000-2006 via The WB 100+)
effective_radiated_power = 250 kW (digital)
HAAT = 292 m (digital)
facility_id = 16455 (digital)
coordinates = coord|38|30|7|N|75|44|7.6|W|type:landmark_scale:2000 (digital)
homepage = [http://yourcwtv.com/partners/salisbury/ Delmarva's CW 3]

WMDT-DT2 is the CW-affiliated television station for the Delmarva Peninsula. The station is part of The CW Plus, a special CW feed that broadcasts on cable and / or over-the-air on a digital signal. The CW Plus serves smaller television markets with a DMA rank above 100 (the Salisbury market has a rank of 148). WMDT-DT2 is a second digital subchannel of Salisbury's ABC affiliate WMDT which is owned by Brechner Management Company.

Over-the-air, WMDT-DT2 broadcasts a digital signal on UHF channel 53.2 from WMDT's transmitter which is located west of the Maryland - Delaware state line in rural Wicomico County near Spring Grove. The station is also offered on Comcast cable channel 3. It is known on-air as "Delmarva's CW 3" named after the cable channel location. WMDT-DT2's parent station has studios at Downtown Plaza in Salisbury.

History

In 2000, WMDT launched cable-only WB affiliate "WBD" (the call letters were fictional). It was part of The WB 100+ as a result of the Salisbury market having a DMA rank of 148. The station was known on-air as "WB 14" and was only available on Comcast and Mediacom cable channel 14. It replaced WPHL-TV's channel location. Several months after its launch, it was relocated to Comcast channel 3 and renamed "WB 3". On Mediacom systems, it moved to channel 2. WBD frequently aired cross-promotions for WMDT's main channel and its evening news programs. On January 24, 2006, The WB and UPN announced that they would cease broadcasting and merge. The new combined network would be called The CW.

The letters would representing the first initial of its corporate parents: CBS (the parent company of UPN) and the Warner Bros. unit of Time Warner. UPN was offered on WBOC's second digital subchannel and on Comcast cable channel 5. It was announced on March 28, 2006, that WBD would become an affiliate of The CW via The CW Plus (a similar operation to The WB 100+) and WMDT would create a new second digital subchannel for WBD to be broadcasted over-the-air to serve non-cable viewers. WBOC announced on May 9, that its UPN subchannel would become a Fox affiliate beginning on August 21. On September 18, The CW debuted on WBD (now known officially as having the WMDT-DT2 calls). The station began to be known on-air as "Delmarva's CW 3".

Newscasts

Like most WB 100+ affiliates, WBD offered the nationaly syndicated weekday morning show, "The Daily Buzz". When WBD became WMDT-DT2, the station began to simulcast that station's Noon newscast. At some point in time, the 5 A.M. hour of WMDT's weekday morning newscast began to be simulcasted. A simulcast of the Noon news was also added.

"Good Morning Delmarva"
"(Weekday Mornings 5 to 6 A.M., simulcasted from WMDT)"

"The Daily Buzz"
"(Weekday Mornings 6 to 9 A.M.)"

"WMDT 47 News at Noon"
"(Weekdays Noon to 12:30 P.M., simulcasted from WMDT)"

"A list of the current news team can be found on WMDT."

External links

* [http://yourcwtv.com/partners/salisbury/ WMDT-DT2 "Delmarva's CW 3"]
* [http://www.wmdt.com WMDT channel 47]
* [http://www.cwtv.com The CW]