Jerry Manock

Jerrold C. Manock is an American industrial designer. He worked for Apple Computer from 1977 to 1984, contributing to housing designs for the Apple II, Apple III, and earlier compact Apple Macintosh computers. Manock is widely regarded as the "father" of the Apple Industrial Design Group.^[1] Since 1976^[2] he is the president and principal designer of Manock Comprehensive Design, Inc., with offices in Palo Alto, California, and Burlington, Vermont.

Education and career

Manock attended Stanford University, where he earned his B.S. in mechanical engineering in 1966 and his M.S. in Mechanical Engineering–Product Design in 1968. For his master's project, he worked on a device to aid in percussion-drainage therapy for children with cystic fibrosis.^[2]

From 1968 to 1972 Manock worked as a product design engineer in the Microwave Division of Hewlett-Packard, Palo Alto, California. From 1972 to 1975 he was chief mechanical engineer at Telesensory Systems, Inc., of Palo Alto. He then worked as a freelance product design consultant; in 1977 he took on Apple Computer as a client and consulted on the product design and mechanical engineering of the Apple II personal computer.^[2]

Apple Design Team

Manock joined Apple in 1979 as corporate manager of product design. Working under the direction of Steve Jobs, Manock designed the "Cuisinart-inspired" upright casing for the Apple III computer, which necessitated a detached keyboard.^[3] Manock also worked on the Disk II, Disk III, and Apple Lisa office computer.^[2]

In January 1981, when Jobs became manager of the Macintosh project, he brought in Manock and Terry Oyama to design the computer housing.^[4] According to Jason O'Grady in Apple Inc., Manock was "hand-picked" by Jef Raskin to work on the Macintosh design team.^[5] In a 1984 interview, Manock said that the initial design goal was for a computer housing with "portability", but that idea was replaced by the design goal of "minimal desk space". As a result, the design team created a keyboard that was smaller than the width of the computer. Manock himself contributed the idea of using icons on the outside of the machine rather than English words to make the Macintosh more international. This style was mirrored in the ROM, which used icons instead of English-language directions, such as a frowning face when the computer needed to reboot and a smiling face indicating booting.^[6]

Patents

Manock is the co-inventor of:

• Personal computer (U.S. Patent No. D268584), 12 April 1983^[7]
• Dual disk drive (U.S. Patent No. D271102), 25 October 1983^[8]
• Housing for moveable cursor control for a video display (U.S. Patent No. D284284), 17 June 1986^[9]
• Computer housing (U.S. Patent No. D285687), 16 September 1986^[10]
• Keypad (U.S. Patent No. D286047), 7 October 1986^[11]
• Disk drive housing (U.S. Patent No. D286050), 7 October 1986^[12]
• Disk drive case (U.S. Patent No. D290257), 9 June 1987^[13]
• Equatorial sundial apparatus utilizing one or more concave cylindrical focusing mirrors (U.S. Patent No. 6301793), 16 October 2001^[14]

Teaching

Manock is a part-time lecturer on product design at the University of Vermont.^[15]

Family

Manock married Mary Ellen Tobey; they have two daughters, Abigail and Katherine.^[16]

Bibliography

• Shirland, L.E.; Manock, J.C. (August 2000). "Collaborative teaching of integrated product development: a case study". IEEE Transactions on Education (Institute of Electrical and Electronics Engineers Education Society) 43 (3): 343–348. doi:10.1109/13.865212. http://ieeexplore.ieee.org/xpl/freeabs_all.jsp?arnumber=865212. 

References

1. ^ O'Grady, Jason D. (2009). "Apple Inc.". Greenwood Press. p. 31. ISBN 9780313362446. http://books.google.com/books?id=BL7HpqQvU34C&pg=PA30&dq=jerrold+manock&hl=en&ei=y4QwTq3TPJO5hAe_0phD&sa=X&oi=book_result&ct=result&resnum=5&ved=0CDkQ6AEwBA#v=onepage&q=jerrold%20manock&f=false. 
2. ^ ^{a b c d} "Jerrold C. Manock". Manock Comprehensive Design, Inc.. http://www.manockdesign.com/MCD-resumee.php. Retrieved 27 July 2011. 
3. ^ Linzmayer, Owen W. (2004). Apple Confidential 2.0: The Definitive History of the World's Most Colorful Company. No Starch Press. p. 94. ISBN 1593270100. http://books.google.com/books?id=mXnw5tM8QRwC&pg=PA94&lpg=PA94&dq=jerrold+manock&source=bl&ots=PxEnb2bpXL&sig=J7iYj7XOTt6BnDMmnyl0F_23pDA&hl=en&ei=UHUwTtyAGIaDhQep_dUW&sa=X&oi=book_result&ct=result&resnum=10&ved=0CDMQ6AEwCTgK#v=onepage&q=jerrold%20manock&f=false. 
4. ^ Allan, Roy A. (2001). A History of the Personal Computer: The people and the technology. London, Ontario, Canada: Allan Publishing. p. 10/19. ISBN 0968910807. http://books.google.com/books?id=FLabRYnGrOcC&pg=SA5-PA10&lpg=SA5-PA10&dq=jerrold+manock&source=bl&ots=H48V42ygTL&sig=NuUjSDIAtYzFb-qNuOczcqVM5h0&hl=en&ei=snkwTrS0DcXKhAfQ9cxU&sa=X&oi=book_result&ct=result&resnum=4&ved=0CBwQ6AEwAzgU#v=onepage&q=jerrold%20manock&f=false. 
5. ^ O'Grady, Apple Inc., p. 30.
6. ^ "The Making of Macintosh: An Interview with the Macintosh Design Team". February 1984. pp. 9–10. http://blog.modernmechanix.com/2008/06/09/the-making-of-macintosh-an-interview-with-the-macintosh-design-team/?Qwd=./Byte/2-1984/mac_design_team&Qif=mac_design_team_09.jpg&Qiv=thumbs&Qis=XL#qdig. Retrieved 27 July 2011. 
7. ^ "Personal computer". United States Patent and Trademark Office. 12 April 1983. http://patft.uspto.gov/netacgi/nph-Parser?Sect2=PTO1&Sect2=HITOFF&p=1&u=%2Fnetahtml%2FPTO%2Fsearch-bool.html&r=1&f=G&l=50&d=PALL&RefSrch=yes&Query=PN%2FD268584. Retrieved 27 July 2011. 
8. ^ "Dual disk drive". United States Patent and Trademark Office. 25 October 1983. http://patft.uspto.gov/netacgi/nph-Parser?Sect2=PTO1&Sect2=HITOFF&p=1&u=%2Fnetahtml%2FPTO%2Fsearch-bool.html&r=1&f=G&l=50&d=PALL&RefSrch=yes&Query=PN%2FD271102. Retrieved 27 July 2011. 
9. ^ "Housing for movable cursor control for a video display". United States Patent and Trademark Office. 17 June 1986. http://patft.uspto.gov/netacgi/nph-Parser?Sect2=PTO1&Sect2=HITOFF&p=1&u=%2Fnetahtml%2FPTO%2Fsearch-bool.html&r=1&f=G&l=50&d=PALL&RefSrch=yes&Query=PN%2FD284284. Retrieved 27 July 2011. 
10. ^ "Computer housing". United States Patent and Trademark Office. 16 September 1986. http://patft.uspto.gov/netacgi/nph-Parser?Sect2=PTO1&Sect2=HITOFF&p=1&u=%2Fnetahtml%2FPTO%2Fsearch-bool.html&r=1&f=G&l=50&d=PALL&RefSrch=yes&Query=PN%2FD285687. Retrieved 27 July 2011. 
11. ^ "Keypad". United States Patent and Trademark Office. 7 October 1986. http://patft.uspto.gov/netacgi/nph-Parser?Sect2=PTO1&Sect2=HITOFF&p=1&u=%2Fnetahtml%2FPTO%2Fsearch-bool.html&r=1&f=G&l=50&d=PALL&RefSrch=yes&Query=PN%2FD286047. Retrieved 27 July 2011. 
12. ^ "Disk drive housing". United States Patent and Trademark Office. 7 October 1986. http://patft.uspto.gov/netacgi/nph-Parser?Sect2=PTO1&Sect2=HITOFF&p=1&u=%2Fnetahtml%2FPTO%2Fsearch-bool.html&r=1&f=G&l=50&d=PALL&RefSrch=yes&Query=PN%2FD286050. Retrieved 27 July 2011. 
13. ^ "Disk drive case". United States Patent and Trademark Office. 9 June 1987. http://patft.uspto.gov/netacgi/nph-Parser?Sect2=PTO1&Sect2=HITOFF&p=1&u=%2Fnetahtml%2FPTO%2Fsearch-bool.html&r=1&f=G&l=50&d=PALL&RefSrch=yes&Query=PN%2FD290257. Retrieved 27 July 2011. 
14. ^ "Equatorial sundial apparatus utilizing one or more concave cylindrical focusing mirrors". United States Patent and Trademark Office. 17 June 1986. http://patft.uspto.gov/netacgi/nph-Parser?Sect2=PTO1&Sect2=HITOFF&p=1&u=%2Fnetahtml%2FPTO%2Fsearch-bool.html&r=1&f=G&l=50&d=PALL&RefSrch=yes&Query=PN%2F6301793. 
15. ^ "Jerrold C. Manock, M.S.". University of Vermont School of Business Administration. http://www.uvm.edu/business/?Page=profile.php&id=103. Retrieved 27 July 2011. 
16. ^ "Mary Tobey". Cape Cod Times. 12 December 2004. http://www.capecodonline.com/apps/pbcs.dll/article?AID=/20041212/OBITS02/312129933&template=printart. Retrieved 27 July 2011. 

External links

• Website of Manock Comprehensive Design, Inc.
• Macintosh 128K Home Computer at the Museum of Modern Art

Persondata
Name	Manock, Jerry
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Short description	Industrial designer
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