Tree2mydoor

Infobox Company
company_name = Tree2mydoor
company_
company_type = Private
genre =
foundation = 2003
founder = Gareth Mitchell
location = Manchester, England, UK
origins =
key_people =
area_served = UK, Republic of Ireland
industry = Gift
products = Native Trees, Fruit Trees, Wildflower Gifts
services = Mail Order Delivery, Personalization
revenue =
operating_income =
net_income =
num_employees =
parent =
divisions =
subsid =
owner =
company_slogan = "Living Gifts for Lasting Memories" and "Live Life the Sustainable Way"
homepage = [http://www.tree2mydoor.com tree2mydoor.com]
dissolved =
footnotes =

Tree2mydoor is a UK based company founded in 2003 whose primary business is supplying trees and wildflowers, sold via the company e-commerce website, and various other retail outlets nationally as well as in the Republic of Ireland.

History

Tree2mydoor was founded by one University of Teesside graduate - Gareth Mitchell. After spending three years developing the concept of sending trees as gifts, Gareth launched Tree2mydoor during National Tree Week in November 2003. Within ten months Tree2mydoor had won a Gift of the Year Award and made it to the finals of the Startups Awards 2004 for Best Online Business of the Year. [cite web|url=http://www.ga-uk.org/gift_of_the_year/|title=Gift of the Year Awards 2004=2004-06-24] [cite web|url=http://www.startupsawards.co.uk/2004_finalists.htm|title=Startups Awards 2004=2004-10-15]

Future Plans

Tree2mydoor plans to expand into Europe in the immediate future and into North America, Asia and Australasia thereafter. The short term focus is on increasing revenues from the United Kingdom gift market.

The Tree2mydoor Ethos

Tree2mydoor claims to be set up "to directly support conservation projects in the United Kingdom and around the World." [cite web|url=http://www.tree2mydoor.com/about_us.asp|title=Tree2mydoor.com|accessdate=2008-02-05] A section on the company website details its programmes on charity work, procuring ethically, procuring locally, and work encourage consumers to live more sustainably.

Tree Gifts

Tree gifts are Tree2mydoor's primary product. Tree2mydoor trees are grown in the United Kingdom and in Europe for supply to local markets around the British Isles.

Native British tree species, such as Oak trees and Rowan trees are grown locally and supplied to local customers with accompanying personalised greeting card, each tree is presented in a mail order gift box and are suitable for outdoor planting. Pot grown trees, such as Olive trees and Lemon trees are grown in Europe and are best suited for indoor growing in Conservatories.

Tree2mydoor Tree Gifts are ordered by customers via the www.tree2mydoor.com e-commerce website or from retail outlets nationally.

Tree gifts are sent by Royal Mail for standard deliveries or by a national courier firm for next day deliveries.

Wildflower Gifts

Tree2mydoor has a gift range called the In a Bag Wildflower Gifts. The range comprises two colourful wildflower seed mixes, packed into individual jute drawstring bags with colour coded gift tags.

Packaging

Tree2mydoor designed new purpose made mail order boxes made from one piece cardboard sheets. Every box is biodegradable and is designed to protect trees and plants whilst in transit.

All mail order boxes are cut from one sheet of cardboard with slots that allow greetings cards to be added without the use of adhesives, plastic or extra packaging.

Tree2mydoor Conservation Partners

Tree2mydoor has been working with Fauna and Flora International to support fundraising and raise awareness to help protect endangered trees and forests around the world as part of their Global Trees Campaign project.Tree2mydoor has offered customers the opportunity to ‘dedicate a tree’ in a FFI managed conservation project of their choice since December 2004. Once the customer buys the product, the team at FFI send them a gift pack by post. FFI receive the money raised from the sale of the product by BACS payment on a quarterly basis. [cite web|url=http://www.tree2mydoor.com/dedicate_a_tree/partners_conservation.asp|title=Tree2mydoor.com|accessdate=2008-02-05] Tree2mydoor hope to expand the amount of conservation partners in 2008.

References

External links

* [http://www.tree2mydoor.com Tree2mydoor Home Page]
* [http://ethicaljobs.blogspot.com/2007/10/gareth-mitchell-tree2mydoor.html Ethical Hero's Interview, Oct '07]
* [http://observer.guardian.co.uk/cvtf500/story/0,,2215168,00.html "The Observer" feature article about the the Public Life category of Courvoisier The Future 500]
* [http://admin.channel4.com/4money/realdeal/Newifocus/ifocus/archive/ifocus13/feature3a.html Channel 4 Real Deal feature 2004]
* [http://www.giftoftheyear.co.uk/awardswinners_2007.aspx Gift of the Year Awards 2007 Award Winners]
* [http://www.globaltrees.org/ Global Trees Campaign Home Page]