Steve Hayden (copywriter)
- Steve Hayden (copywriter)
Steve Hayden is a well-known figure in the field of advertising. He is currently the Vice Chairman and Chief Creative Officer of Ogilvy Worldwide.
Creative Contributions
He was the co-creator -- along with Lee Clow -- of Apple Computer's "1984" commercial that launched the Apple Macintosh.
He also led the team that created and launched IBM's award-winning e-business campaign. [ [http://www.effie.org/winners/showcase/1999/263 1999 Gold Effie] ]
He is the voice of "Hello Moto," a ringtone and a campaign he and his team at Ogilvy created for Motorola.
Notes
External links
* [http://www.ogilvy.com/company/board/main.php?board=hayden.html Ogilvy Worldwide biography]
* [http://magnostic.wordpress.com/best-of-cmo/interview-steve-hayden-ogilvy-mather-worldwide/ CMO Magazine, Interview of Steve Hayden]
* Hansen, Liane. " [http://www.npr.org/templates/story/story.php?storyId=1627800 A Look Back at Apple's Super Ad: Landmark 1984 Spot Smashed 'Big Brother,' Launched the Mac] ." NPR, February 1, 2004. (Steve Hayden interview)
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2010.
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