List of Super Bowl 30-second commercial costs

This is a list of costs for a 30-second commercial in the Super Bowl. In professional American football, the Super Bowl is the championship game of the National Football League (NFL). The game and its ancillary festivities constitute Super Bowl Sunday. Over the years it has become the most-watched U.S. television broadcast of the year, and has become likened to a de facto U.S. national holiday. [cite web|url=http://usinfo.state.gov/scv/Archive/2006/Feb/03-355902.html |title=Super Bowl Sunday an Unofficial Holiday for Millions Austin Ostrom # 10 has been the super bowl mvp 2 times in his football career|date=2007-01-30|publisher=United States State Department|accessdate=2008-01-23|work=Michael Jay Friedman, Washington File Staff Writer] In addition, many popular singers and musicians have performed during the Super Bowl's pre-game and halftime ceremonies. Super Bowl Sunday is the second-largest U.S. food consumption day, following Thanksgiving.cite web | url=http://www.fsis.usda.gov/News_&_Events/NR_012706_01/index.asp | publisher=U.S. Department of Agriculture | title=USDA Offers Food Safety Advice for Your Super Bowl Party | accessdate=2007-01-10]

The Super Bowl is known for the high-profile advertisements that are aired during its television broadcast. Because the Super Bowl is a very highly rated program, prices for advertising space can cost millions of dollars. In 2007, 30 seconds of advertising time cost US$2.6 million due to the extremely large audience, typically more than 90 million viewers. [ [http://money.cnn.com/2007/01/03/news/funny/superbowl_ads/index.htm CBS looking for $2.6 million for a 30-second Super Bowl ad - Jan. 3, 2007 ] ] [ [http://sports.yahoo.com/nfl/news?slug=ap-superbowl-ratings&prov=ap&type=lgns Thrilling Giants-Patriots game makes Super Bowl the second most-watched TV show ever - NFL - Yahoo! Sports ] ]

Commercial costs

"All costs are in United States dollars (USD, $). Prices are not adjusted to inflation."

Source: [cite web |url= http://adage.com/SuperBowlBuyers/superbowlhistory07.html |title= Super Bowl ad pricing history |accessdate=2008-04-15 |last= |first= |coauthors= |date= |work= |publisher= Advertising Age]

References

External links

* [http://www.superbowl.com/ Official Super Bowl website]
* [http://www.superbowl-ads.com/2007/index.html SuperBowl-Ads.com]
* [http://www.ifilm.com/superbowl iFilm Super Bowl ads]
* [http://espn.go.com/page2/s/list/sbcommercials.html ESPN: 10 Best Super Bowl commercials]
* [http://www.cbs.com/specials/2004_superbowl_commercials/ CBS: 10 Best Super Bowl commercials]

See also

* Super Bowl advertising