Bobby Jack Brand

Bobby Jack Brand
Bobby Jack Brand
Type Corporation
Industry Fashion
Founded 2000
Founder(s) Han Lim Lee
Headquarters Bell, California, United States
Number of locations Macy's, J.C. Penney's, Sears
Key people Preteen/Teenage girls aged 8-14
Products Accessories, Bedding, Footwear, T-shirts, Jeans, and other products
Owner(s) J&F Design, Inc. and Han L. Lee
Website www.bobbyjackbrand.com

Bobby Jack Brand is a brand of clothing created by Han Lim Lee and sold in the United States since 2002; the brand is headquartered in Bell, California.[1] Brand clothing is sold in large U.S. department stores.[2][3][4] Trevor Stokes of the Columbia News Service stated that Bobby Jack Brand, along with several other "slogan" brands, feed on the trend of using "snarky messages."[5]

The characters portrayed on the branded clothing are Bobby Jack, a monkey described by Dawn Wilensky of License! as a character "with an attitude,"[6] Cooper, another monkey, and Moose, a mouse.[7] Bobby Jack merchandise is targeted primarily towards school-age girls.[8] By 2006 Bobby Jack clothing became popular among children.[9][10]

Several United States retail chains sell Bobby Jack clothing.[11]

References

External links

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